 |  |  |  |  |  |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
SMS refers to “short message service” and
involves the delivery of text messages to
mobile handsets. SMS is a general name for
the technology that enables users to send
and receive text messages via mobile phones.
Currently, SMS has an extremely high consumer usage,
but a low business adoption.In other words, while billions
of SMS messages are delivered between individual
Consumers each month, the use of SMS as a part of
business and marketing strategies is (relatively)
low.However this relatively low business usage is
changing rapidly, with more and more organizations
realizing the benefits of SMS, and using it as a new
medium within their traditional marketing communication
strategies. The reason for this increase in business
usage is clear:SMS is an extremely cost-effective, high-
response-rate vehicle, which can help to acquire and
retain consumers, sell and promote products, drive
loyalty, and reinforce branding efforts.
Standard communication media available to
marketers and advertisers are usually rated
on three factors: Reach, Cost and
Effectiveness / Retention.
1.2 Where does SMS fit in?
WAP, 3G, GPRS and other wireless protocols have been
touted as the next big thing for quite sometime, and none
have truly materialized. SMS on the other hand, has
grown of itself into a worldwide phenomenon. As
marketing professionals, CRM specialists and business
people, there is a great opportunity to harness this
medium and be able to serve our customers better as a
result.Improved client services, communication and value
delivery will in turn result in greater returns and
business success. Given that SMS has an extremely
personal nature (not unlike email), we firstly have
to ensure that we treat the medium with the appropriate
level of respect. And, since it seems that SMS is being
hailed as the best thing since sliced bread-well, that’s if
the usage and adoption rate are to be believed Anyway-
how do we go about using this new channel, without
making the mistakes that we did with email and using
the lessons learned with other traditional media?
TO START SMS MARKETING
CLICK HERE!
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
1.3 WAYS OF USING THE SERVICE
The short message service (SMS) can be of advantage
to various institutes and companies, in various ways,
which are:
Ø For Advertising
Ø For Access
Ø As Information
Note: A corporation can choose to provide us with their
prospective clients database, or use our SMS DATA
BANK depending on the purpose for the service required.
For Advertising
Companies, Banks, Corporations e.t.c can advertise their
products and services to multitudes by SMS. Using our
DATA BANK of about 10million members, which has a
projected growth rate of 25,000 members monthly, we
could send out SMS to this entire member base
on behalf of a company, informing them about a new
productor service available to them for their use.
This is even far cheaper, faster and less cumbersome
than what is obtainable if you are to send multiple SMS
message using any of the operators’ networks.
For Access
Companies that use SMS as a communication medium
using the SMSC of the operators, can now have a
cheaper, more effective, and faster method of sending
their messages e.g. SMS/ Electronic banking amongst
others.
For Information
This can majorly be effective for Newspaper and
television Houses?
News Headlines can be sent to subscribers daily
informing them about the latest developments around the
Globe. As early as possible everyday,catchy Headlines
could be sent by SMS, Which would definitely increase
sale of papers because of the pre-knowledge of what is
in the paper.
Also people that are not within the circulation areas of
Newspapers can easily get the information.
Breaking news could as well be sent via SMS as they
occur without having to wait till the next day when it
would be officially reported in the dailies. Many more
people prefer to stay abreast of information.
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
TO START SMS MARKETING
CLICK HERE!
2.1. Making Marketing work
As a starting point, there are three key goals that all
marketing aids should strive to achieve,in order for it to
be considered successful:
Ø It should generate new client in new
markets,
Ø More business should be generated from
exiting clientele and
Ø Gross profit margins must improve
The marketing message that you deliver will be
determined by the goal in mind. For example, the way in
which one communicates as well as the message
communicated, when trying to find and create new
clients, will be very different from a message sent to
existing clients to stimulate additional business.
Although succeeding to achieve all three simultaneously
is advantageous, trying to do this will most probably blur
the message that you send out. For this reason it is vital
for the goal of the ‘campaign’ to be clearly understood
before the message or medium is established.
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
TO START SMS MARKETING
CLICK HERE!
Databases
--------------------------------------
One of the benefits of SMS as a marketing tool is that it
does not always require a customer database or client list
in order to benefit.
Of course, with your own database there is virtually
noting that cannot be done.
Without a database of your own, our sms solution called
‘gtnvsms data bank’ which assists with database creation,
maintenance and messaging has been created to spread
your brand. This is a great starting point for using SMS
as a marketing tool, which requires no prior database of
your own.
TO START SMS MARKETING
CLICK HERE!
Email is personal but SMS is more personal.
Although an email reaches the individual directly, is
cheap, convenient and fast- this is where the similarities
between email and SMS come to an end.
Mobile phone do not have “Spam filters”, and as a result,
it is virtually impossible for recipients to stop receiving
message-even if they do know who the sender is. The
deletion process for an SMS is also longer and more
tedious than for an email.
so we simply and strongly advocate the use of sms
marketing for target marketing and effecting advertising
results.
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
TO START SMS MARKETING
CLICK HERE!
involves the delivery of text messages to
mobile handsets. SMS is a general name for
the technology that enables users to send
and receive text messages via mobile phones.
Currently, SMS has an extremely high consumer usage,
but a low business adoption.In other words, while billions
of SMS messages are delivered between individual
Consumers each month, the use of SMS as a part of
business and marketing strategies is (relatively)
low.However this relatively low business usage is
changing rapidly, with more and more organizations
realizing the benefits of SMS, and using it as a new
medium within their traditional marketing communication
strategies. The reason for this increase in business
usage is clear:SMS is an extremely cost-effective, high-
response-rate vehicle, which can help to acquire and
retain consumers, sell and promote products, drive
loyalty, and reinforce branding efforts.
Standard communication media available to
marketers and advertisers are usually rated
on three factors: Reach, Cost and
Effectiveness / Retention.
1.2 Where does SMS fit in?
WAP, 3G, GPRS and other wireless protocols have been
touted as the next big thing for quite sometime, and none
have truly materialized. SMS on the other hand, has
grown of itself into a worldwide phenomenon. As
marketing professionals, CRM specialists and business
people, there is a great opportunity to harness this
medium and be able to serve our customers better as a
result.Improved client services, communication and value
delivery will in turn result in greater returns and
business success. Given that SMS has an extremely
personal nature (not unlike email), we firstly have
to ensure that we treat the medium with the appropriate
level of respect. And, since it seems that SMS is being
hailed as the best thing since sliced bread-well, that’s if
the usage and adoption rate are to be believed Anyway-
how do we go about using this new channel, without
making the mistakes that we did with email and using
the lessons learned with other traditional media?
TO START SMS MARKETING
CLICK HERE!
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
1.3 WAYS OF USING THE SERVICE
The short message service (SMS) can be of advantage
to various institutes and companies, in various ways,
which are:
Ø For Advertising
Ø For Access
Ø As Information
Note: A corporation can choose to provide us with their
prospective clients database, or use our SMS DATA
BANK depending on the purpose for the service required.
For Advertising
Companies, Banks, Corporations e.t.c can advertise their
products and services to multitudes by SMS. Using our
DATA BANK of about 10million members, which has a
projected growth rate of 25,000 members monthly, we
could send out SMS to this entire member base
on behalf of a company, informing them about a new
productor service available to them for their use.
This is even far cheaper, faster and less cumbersome
than what is obtainable if you are to send multiple SMS
message using any of the operators’ networks.
For Access
Companies that use SMS as a communication medium
using the SMSC of the operators, can now have a
cheaper, more effective, and faster method of sending
their messages e.g. SMS/ Electronic banking amongst
others.
For Information
This can majorly be effective for Newspaper and
television Houses?
News Headlines can be sent to subscribers daily
informing them about the latest developments around the
Globe. As early as possible everyday,catchy Headlines
could be sent by SMS, Which would definitely increase
sale of papers because of the pre-knowledge of what is
in the paper.
Also people that are not within the circulation areas of
Newspapers can easily get the information.
Breaking news could as well be sent via SMS as they
occur without having to wait till the next day when it
would be officially reported in the dailies. Many more
people prefer to stay abreast of information.
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
TO START SMS MARKETING
CLICK HERE!
2.1. Making Marketing work
As a starting point, there are three key goals that all
marketing aids should strive to achieve,in order for it to
be considered successful:
Ø It should generate new client in new
markets,
Ø More business should be generated from
exiting clientele and
Ø Gross profit margins must improve
The marketing message that you deliver will be
determined by the goal in mind. For example, the way in
which one communicates as well as the message
communicated, when trying to find and create new
clients, will be very different from a message sent to
existing clients to stimulate additional business.
Although succeeding to achieve all three simultaneously
is advantageous, trying to do this will most probably blur
the message that you send out. For this reason it is vital
for the goal of the ‘campaign’ to be clearly understood
before the message or medium is established.
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
TO START SMS MARKETING
CLICK HERE!
Databases
--------------------------------------
One of the benefits of SMS as a marketing tool is that it
does not always require a customer database or client list
in order to benefit.
Of course, with your own database there is virtually
noting that cannot be done.
Without a database of your own, our sms solution called
‘gtnvsms data bank’ which assists with database creation,
maintenance and messaging has been created to spread
your brand. This is a great starting point for using SMS
as a marketing tool, which requires no prior database of
your own.
TO START SMS MARKETING
CLICK HERE!
Email is personal but SMS is more personal.
Although an email reaches the individual directly, is
cheap, convenient and fast- this is where the similarities
between email and SMS come to an end.
Mobile phone do not have “Spam filters”, and as a result,
it is virtually impossible for recipients to stop receiving
message-even if they do know who the sender is. The
deletion process for an SMS is also longer and more
tedious than for an email.
so we simply and strongly advocate the use of sms
marketing for target marketing and effecting advertising
results.
BULK SMS MARKETING
-------------------------------------
1000 - 49,999 CREDITS @ N3.5K/SMS
50000 - 99,999 CREDITS @ N3.5K/SMS
100000 - 499,999 CREDITS @ N3/SMS
500000 ABOVE @ N2.75K/SMS
TO START SMS MARKETING
CLICK HERE!
| For any comment or modifications you may wish to suggest on this website please send a mail to tokunbo@omnibusng.com This service is provided on Omnibus Online's standard terms & conditions in accordance with our Privacy Policy. To inquire about a licence to reproduce material and other enquiries, © 2009 Omnibus ONLINE! Contact Us. |
